Thursday, February 25, 2016

Digital piracy is good for artistes

What is digital piracy? Taking a premium product and using freely and gladly? Circumventing payment in a smart way? Is it good or bad? Is it about payment or authority-to-use? I call digital piracy sharing for fame and good business!

What is piracy in the artistes' world? Artistes "make money" and "earn fame" with the help of the public so they should love it if their work is shared widely among people. They need two things: money and fame!

An artiste will arguably sell the same number of copies even if thousands of people enjoyed their stuff freely. The more something is heard or seen, the higher its chances of being bought. We pay for things we like, things done by people we like or things we have heard so much about. Therefore, it will never make complete sense to "force people to pay". Artistes do not make all their money from musics sales. They make a lot at concerts and tours.

Before the internet revolution of the 90s and computers becoming household items, we used magnetic tapes and phonograph records - sharing was cumbersome.The advent of modern disks, flash memory and the internet greatly contributed to the growth of piracy and FAME!

Piracy is free practical marketing. Piracy contributes to real fame. Piracy is a way to taste the whiskey before liking the whiskey. Imagine how many bands, performers, songs or movies you would have known about if piracy never existed? Imagine a good TV show in the UK, which does not show in Phnom Penh - wouldn't piracy make the show and its artistes more popular?

Popular Colombian artiste Shakira said: "it's the democratization of music in a way; and music is a gift, that's what it should be, a gift."

Canadian music legend Neil Young said: "Piracy is the new radio."

"Touring makes up for piracy...you know how much you can earn off touring, right?" - American sensation Lady Gaga.

My friends, digital piracy is good for us all!